David Vidales (Creator of Online Course Secrets)
Jared:
Hey everyone, Jared here. I wanted to pop in early just to let you know that this weeks episode touches very briefly on the topic of suicide. We feel that this topic is very pertinent to this specific Kajabi Hero’s journey. But we wanted to make sure that anyone who potentially has a sensitivity to this topic was aware beforehand.
Hello everybody and welcome to the Kajabi Edge podcast, where we talk to real entrepreneurs to give you an edge on Kajabi. I’m your host Jared Loman, Vice President of Customer Experience and I’m joined today by David Vidales. How you doing today David?
David:
Hi man, Doing great. You?
Jared:
Great, thanks. Appreciate you joining us today. So, your online business on Kajabi is all about online course secrets. Just give us a quick overview. What’s your elevator pitch?
David:
Cool, yeah. So I help instructors create and sell their high ticket courses, and so they confide by helping others. That’s the, that’s the ethos, that's what we do. That’s what we specialize in.
Jared:
Very cool. So, what I wanna do is kinda start out with is, is I loved to hear like just a little bit more about like how you got started in this field, what were you doing before, what led you to kind of this line of work?
David:
Cool, yeah. So, it’s kind of a long story. I guess I’ll, I’ll give you the medium version to kinda reach my point here of how I, how I came to do what I do, I would kinda need to start from the beginning you know. When I was a kid, when I was in school. It was, it just didn’t fit with me at all. The whole system, it didn’t work. So like, me going to school trying to follow these, the teachers and everything, it was completely incompatible and I just started zoning out and I found myself always getting like really really bad grades in the classes that I didn’t enjoy and really good grades in the ones I did enjoy. So it was a very black and white kind of a thing. But I just kinda phased out of the whole thing and, and it didn’t work for me. So I dropped out of school and I started playing a bunch of video games. So that was my big passion, and that’s what I was doing. It didn’t really pay that well, as you might imagine, and yeah, life was very. You I started out developing a social anxiety, I couldn’t talk to people, anything like that. It was kind of a downhill thing for me. I started gaining a lot of weight. Everything was kinda going down.
And then I got a job with my uncle, I started working with him and as a like computer support thingy. So I was working with him for about a year but I was always very down, very depressed, and always complaining at work and not very happy at all you know.
So it just kinda shows me what happens if you get stuck in a place where you don’t really wanna be at. And it led me to quitting that as well. And then I had like a very very big wake up call. So what happened was that my uncle, you know, he actually died. And it was by suicide. So it was a really really big thing and it kinda shook everything upside down and you know, it was a big thing in our family and a lot of people are very hurt you know.
And that was my wake up call. That’s when I realized that like, this is the path I was going down if I wasn’t. I was always trying to avoid my problems rather than solving them. And what happens if you stay at a work where you don’t, where you’re not following your passion. You’re not doing what you’re actually want and that could also clearly see how much you’re hurting other people when you, when you don’t have your own best interest at heart, when you don’t actually do what you wanna do you know.
So me being very very passionate with video games and not having finished my, my school grades. I figured I can do like hit 2 birds with one stone and, and come here like, move abroad. I had a fantasy of like, moving to South Korea to play the video games I was playing and play with the best players in the world. And there I could also study my, my, my grades. My grades are. So that was my first experience with online courses. Because I was doing exactly what I wanted and I was, I was learning all these, you know, topics, how do you say, subjects through online courses. And then all of a sudden when I could do things in my own pace and live them, live them on my own terms and how I wanted to study. If I wanted to study in the middle of the night I could do that. If I, it just worked much better for me so, I just got much better grades and I realized that wasn’t actually me that was stupid or bad at learning, it was just that I needed to do it my own way. And doing it through online courses was just perfect so at that time I didn’t have any ideas or clues that I was gonna create online courses myself in the future. But it was kind of like the seed and also that I was following my passion on doing what I wanted and just seeing what would happen if I just did what I wanted.
And the result of that is that I moved to South Korea and I started my own community and, and you know, I started, like, at the time it was the biggest Youtube channel for the game that I was playing. And I was recording these Koreans, like top players, and uploading all the content and, for the whole world to see. And then I you know, I got picked up by an E-sport company and I started working as an events manager. Everything just kinda grew up and I, I, you know I started working as an english tutor and it was, it was crazy. I had the time of my life, it was amazing you know.
So, just kind of showed you that, like, when you follow your passion and when you do what you wanna do, things go well and a lot of people around you become happy as a result as well and you can provide more values to others et cetera so that’s kind of how the whole thing started and, and then after 2 years, I felt ready to to move back to Sweden and at that time I wanted to work on my social skills you know, I still have the social anxiety, kinda things like that really, into personal development, you know, I started to express myself more than just keep everything to myself all the time. I started writing books, started speaking on stage, work as a coach and that’s when I kinda hit the, the brick wall where you know, you can’t make more money unless you escape, unless you detach yourself from you know time, getting paid for your time.
So that’s the, I had written a book and I realize like I couldn’t sell this book for more than $10, something like that. But if I turn it into an online course, that was my mindset back then, then. I mean, I saw the people that were searching a lot more and I could help a lot more people and, and, it just felt so natural to go down the path and, and learn more. So, that’s how I found my big Why. I, I realized that the purpose of life is to thrive by helping others. I chose to make my life the complete opposite of what my uncle had done, you know. Instead of hurting others by hurting yourself, I was gonna help others by helping myself. And the, yeah that’s the path I’m on and it’s a, it’s been a couple of years since I kinda reached that conclusion and yeah. That’s how it all started.
Jared:
I love that. I love that. You were kind of the ultimate course consumer in a way, sounds like.
David:
Yeah exactly. Yeah it was a, it’s kinda interesting thinking back on, on it now the first courses you know. I took them, it didn’t cost me anything you know, education in Sweden you know, we actually get paid to study so, so yeah. I have to make a transition on, charging for my courses but other than that it was a good start.
Jared:
So tell me about like, what, what was the mindset? What caused you to transition from being that, kind of that ultimate course consumer to now I’m going to create my own course? Like what was, what were your fears? What was exciting you? Tell me a little bit more about, kinda like mindset you had at that point in time.
David:
Yeah, so I mean the whole thing with social anxiety if you’ve ever had it is that, like, you live with a lot of fear and you’re basically like, you don’t think you deserve anything and like you’re afraid of taking up space and, and, you know, voicing your opinions and, and just being yourself. You barely know who you are because you're not interacting with other people. So, so during the time period when I was working on my social skills, it pretty much has started with me like saying hi to the cashier when I was out there shopping or. And then I did like some challenges for myself trying to push myself out of my comfort zone. And and, you know one thing led to another and you know, I started talking with groups of people and then I realized like, I could actually go live on facebook, I could create a video. And I just found different ways of expressing myself, and in doing so, I started to see that there was some value I could actually provide to people and, and at a certain point I saw that people were actually ready to, to pay me for my knowledge, and my advice and my experiences. So it’s just a you know in a way, it's just me continuing to push myself out of my comfort zone and that’s what it’s led to.
Jared:
So fast forward a little bit, you, today are the founder of the Online Course Secrets Community. I‘m interested maybe in a little bit of a chicken and egg question. Did the community come first? Did the course come first? Did they both come together? Kind of how did that journey go?
David:
Yeah, so the thing was that, when I was younger and I disconnected from school at, at the age of like 13,14. I started playing this video game so much, right? And it was the kind of, it was back in the day this was before facebook or anything right? And it was the kind of game where we have to meet together to play. And in Stockholm, Sweden where I live, it’s not that easy to find people actually. So I, from a very early age I started learning about how do we gather people around a specific cause or direction or vision? And we just wanted to build a community for playing video games at that time and I found myself liking that more than actually playing the game. So I cannot took it upon myself to build a mission driven community here in Stockholm, Sweden. So we, we started a video game like, it was fighting games. So it was a fighting game organization in Sweden. So, so we got like, you know a hundred people playing, and people are gathering up, and we bought our cave machines and we started travelling all over Europe and everything. And this was before I moved to South Korea right?
So that whole mindset of, it’s actually very easy to gather people if you have a strong mission. So if you have like a big big, the mission at that time was that, we were gonna become the best players in Europe. So there, it was a lot of like, you weren’t sleeping very much, we were playing a lot. So then when I got into business, and I kinda left all the video game behind me and everything everyday for the past like 12 years or something. Then I started to work on my first course, and I, and then you know I did a classic mistake of creating the course first and then realizing that this wasn’t actually the man, that I didn’t have a position in this new space and everything. And then I, I kinda put one and one together and realized that, oh like, it’s the main issue here that I don’t have people, and that I’m not positioned correctly. Like that’s the easy part. I know how to do that, I’ve been doing that since I was 14. All you have to do is just build a, build a community around the, a, a vision right? A mission together and, and that’s gonna attract in everyone. So for me that was always like, as soon as that clicked, that I could use all my past experiences in this new field, that’s when I started the community. And then I started working on that course differently. It was more of figuring out exactly what my audience wanted and needed and then working on the course together with my clients.
Jared:
I’d love to, kinda get an understanding. Audience building is obviously one of the major struggles that people have when they first starting out a course. You’ve been through this, and you found, kinda found your way through building that community, and finding people who are connected to that mission. I’d love to learn a little bit more about like what were some of the struggles that you ran into throughout that journey. So let’s say you’ve got the kinda the community started. What were some of the hurdles that you had to work through to ultimately get things to the point to where you really began to see momentum or really whatever you, described yourself as success?
David:
Yeah so, I mean, there were a lot of issues. When I got, I had no background in sales or marketing, anything like that. I just wanted to help people, and, and my whole idea was that, I was gonna market by just giving away free value and, and that works to an extent. And I think depending on where you are in your journey, that can make sense. If you’re practicing on, like, how are you going to teach? And what is your voice? And all that.
But at a certain point, if you give people too much to implement, then they have no real reason to kinda work with you, you know. So that was like a big mindset shift for me and, and when I started the community, yes I could transfer a lot of my previous skills. But, you know, when I was building the community around video games, we weren’t monetizing that, in that way. You know, I wasn’t earning any direct money, like, like from my previous community. So, so now when money was involved, that attracts, you know, some people that think a certain way, and you just put everything on edge you know, when there is, when there is money involved.
So, so, you know learning, it was kind of like the next step of community building, understanding how you adapt for an audience where, where, where. Yeah, I mean frankly speaking, some people will come to you and they will be very very desperate. And when people are desperate, people act outside of their ethics sometimes, and, and you have to deal with that, etc.
Jared:
Yeah, well building a course, as you undoubtedly know much better than I are, are, a lot of people is no joke. It’s, it’s a serious serious effort. I loved to kind of just hear, maybe like, top 1, 2, 3, like how to get started, type recommendations, like if someone has an idea or has a passion that they want to kind of, just wrap into something that they can ultimately provide to the world. How would you get started with that?
David:
Great, so, yeah. The whole thing there is that, you don’t get started with the course. Don’t start with the course. You need to start with your audience, and there needs to be some level of validation. And I know that a lot of people are kinda scared or they feel apprehensive to sell their courses before they have created them. But really it’s a matter of, it’s a matter of quality, like your course is gonna be so much better if you create it with your clients. And you know, I can remember myself how I, how I would’ve like, put back hearing that but it’s really, I really think it’s the only way to create a high quality course, is to do it together with your, with your clients. And so, how can I say, so that if you want that like the big, the fastest tips is that, you need to put your markets need first and it doesn’t mean to completely ignore yourself, and what you wanna do and what you’re good at. You need to first and foremost just go out to your market and see what people are doing, and how you, in that environment, like, what are people paying for? What are people investing in? And in that environment, where do you fit in? Where is the opportunity for you? And how can you channel what you’re good at? and what you’re passionate about into, into providing that gap that is missing right? So there’s a reason to work with you. And how can you be uniquely, positively different than, than the others out there? So you’re not competing with people but complimenting people.
So that’s, that’s I think one of the biggest first mistakes that I see, with, is that, people get an idea, and then they go out and try to create a course. And instead of what you, you want to have a mindset where you are, more like, find people, ask them what they want, create that for them, if you are willing to do that, right. So developing your expertise, that is actually the least important. Because like, it doesn’t, it doesn’t really matter if you’re good at what someone needs, right now because you can always learn. But it’s harder to develop a passion for something that you don’t really like, and it’s definitely impossible to convince a market that they need something that they don’t actually need. So go out to your market first, validate, check what people are paying for, what are people investing in, and, and then see how you fit into that. That’s my, that’s kinda my first tip.
Jared:
I loved that. It’s kind of like the kick starter model in a way. It’s, you know, find, you present your idea and then you find, through paying customers and really validate that people are actually willing to pay for what it is you’re planning to create.
David:
Yeah exactly, and then. The thing is that I, the way I launch my course is, is very different from what, how other people do it as far as I know. I, I’ve never seen people do it like that before but it, for me it was the most natural way, the way that worked the best. And when I work with my clients, that’s, that’s kinda how we get people unstuck, people that have been struggling to make [inaudible 16:23] for sometimes years. So, the way we do it is that, so this, now we’re coming to the next mistake that people make is that they don’t price their courses high enough. They come in with this idea that, instead of, instead of doing like a thousand dollar course or two thousand dollar course, they’re gonna make a twenty seven dollar course and then they’re gonna sell thousands of them and just doesn’t work like that. It’s, it’s very, it’s much much much harder to reach our financial goals the, the lower you price, right. So it’s much better to actually price higher and then deliver accordingly. So how, how can you do that if you're just getting started? And if you’re not sure? And how are you going to price your course? And all that stuff so I, you know.
When I was doing this, I was so tired of doing launches, and the traditional launches and I didn’t like the stress of pre-selling either. So I found something kinda in between that I called a wave launch strategy and it basically works like this.
So, you go to your market and you say, hey I’m going to create a program, it’s going to consist of a training portal with all the videos, all, like how to solve this problem and you’re gonna have a support group and weekly group coaching where I guide you and make sure that you’re staying on track and that you reach your goals. When this program is finished, we’re going to charge two thousand dollars, three thousand dollars, so whatever you want the final price to be. And then, and then, you said not because I haven’t created the course yet, I want to create the course together with you by coaching you directly. We’re offering this for ninety seven dollars for the next ten people. So that way you get this natural scarcity, you don’t need to close down the doors to your program, you can, you always have like a marketing material to go out. You can say there’s five spots left, two spots left and don’t waste your chance, we’re raising the price tomorrow. It’s very flexible, you can start at 497 or 597 or whatever you want. You can increase the price after. You can choose if have, you wanna do it like for 10 spots or for 15 spots or for 20 spots. This way you don’t have to think that much of, how much are you gonna charge for your program? You just let the market decide. And you’re gonna notice once it starts slowing down. And then you know that, oh I need to adjust my message here or maybe this is where, this is going to stop or gonna keep it up like, at this level for some time now.
And it allows you to start selling your program today, because really you don’t need to have a course created. You can just say, we’re gonna do the next group coaching this Saturday, and you can just go out to your facebook list and start offering this and start selling this. And just, send them into a, an empty course portal and then fill it up as you’re working directly with people. So it’s very very flexible and it’s based on momentum, you get quick testimonials, you get scarcity and urgency. And it turned out to be the best thing I’ve ever done when it comes to creating a course.
That way, you really get to ask your clients and students directly, what it is they need, and where they’re stuck. And now, now you’re taking out all the guesswork, and you’re just creating the course directly together with them.
Jared:
That’s really cool. It’s almost like you’re creating a, an artificial bidding war with your course pricing and ultimately figuring out, what is the market willing to pay? Would you say, I’m just curious, is this applicable to any, any market, any audience? Is it, no matter what type of course you create? Do you think this is somehow exclusive to, say, like, internet marketing, like high-pressure sales? Is it applicable to all?
David:
I think the key elements here are that, this is great if you’re just getting started, like you’re not gonna get those fantastic, you know, 6-figure launches with this because you’re selling your course for $97. But if you’ve been struggling for sometime, or if you’re just getting started, or if you don’t have that many video testimonials, I think this is the way to go. And it works for anyone as long as you’re ready to offer the group coaching. And I really, that’s another mistake people make from my point of view is that they don’t, they think like, oh, I wanna work completely passive. I’m gonna create a completely passive business and if you enter this whole thing with a mindset that you don’t wanna work, this is not gonna, this is just not for you.
Creating a course, you can make it more or less passive in the future, when you hire people etc. But I much prefer that you’re working with something where you wanna help people, and work with people directly. That’s how you can make sure people get the best results and you can much easier document their, their journey, and their, their results, and it just helps you so much in your marketing. And it also helps you so much to become better at your craft when you get to work with people directly that are stuck. And you get to see that, oh, you know, I need to adjust my course, and I need to bring in this and I need to talk less about that, etc.
So to answer your question, I think it works for, as long as the niche is, you know validated and you’re ready to coach people and you wanna work with people. Then I, I don’t see a reason why it wouldn’t work. And of course, you can always choose where you start. If you want to start at a thousand dollars, go ahead. If you wanna, if you wanna skip the, I say this to my clients, if you wanna, you know, charge full price right at the beginning, then that’s up to you.
Jared:
Have you ever had a situation to where, you know, you started far too high and you had the, the traditional crickets at launch?
David:
No, so after I started using this, because I started selling my program at $47, [inaudible 21:28] and it’s a high ticket program you know. So some, some of my clients are like, they can’t believe that they got in at $47. But yeah, so, so that’s when I, when I’m talking with my clients, we can estimate where it makes sense for them like, depending on how much sales and marketing experience they have, etc, etc. We prefer to start lower. For us it’s more important that it’s stable and that we’re actually building a solid business here, than, than getting these crazy spikes in revenue. And then like, along period of uncertainty or etc, you wanna have this consistencies.
Jared:
Yeah, I wanna rewind a little bit and talk a little bit more about like the social anxiety aspect. Social anxiety is something that I can relate too as well, and I imagined that just about every person you know, no matter who you are, when you’re starting out something new, there’s gotta be some element of anxiety involved with it. So tell me more about like, what that journey was like? Where did that anxiety come in? And like how did you overcome that?
David:
Cool, so the earliest memory I have is when I was like 6 or 7 years old and like all I was thinking about was like, existential stuff. Like all the kids around me, they were like interested in, in, in, you know, very childish stuff from my point of view. I felt very, like adult from a very early age. I’m just kinda, felt like I have to wait for me to like, grow up physically. To, to, you know, sync up again. So I was like very introspective from a very early age. I always felt I didn’t fit in. And I felt very misunderstood and, and I just turned inwards instead of out. And I, you know I just, and I developed this, this bad habit of avoiding problems, rather than working through them. So I, so I was just avoiding uncomfortable situations and that of course leads, you know. After doing that for years and years and years, that you are avoiding everything that helps you to grow as a person. So, having that experience of living abroad for 2 years, and I, and I got more friends in three weeks than I have in my whole life, living here in Sweden. So, it was an eye opener you know. So when I came back to Sweden I started from scratch. I didn’t, I had my grades but they weren’t helping me much. I you know, I was like working in a minimum wage job, it was like, like in the bottom of the bottom you know. It was, I was really starting from scratch.
And then, I started working at a place where, as a receptionist. So I got some practice of just talking with people, you know. For me I was at the level where I couldn’t go and buy food without getting like heart palpitations so it was, it was bad. But I decided to work through it, instead of avoid it. So without actually knowing what I was doing, I, I have put together like a cognitive behavior therapy plan for myself. So it was kinda like talk with 5 people each day and give, give a stranger a high five. And I was just like, pushing my, got a smile at a stranger. Do this, like hold eye contact without breaking it. I had to like read books on how to have a conversation with someone. So it was like very mechanical, having to, you know, things that should come naturally you know. Yeah, so it, it was a like a very very intense year of like, pretty much just doing things that I just wasn’t very comfortable with, to, to get, get used to being uncomfortable.
Jared:
Yeah and uncomfortability is something that I’m sure comes up quite often throughout this entrepreneurial journey. So let’s, let’s fast forward now. Tell me like, where are you at today? You know, you started with high anxiety, just that anxiety gone away? Have you mitigated? Like what’s, what’s that like right now?
David:
Yeah, so I mean. I think it’s always part of your personality, in a way. I still consider myself introverted, but I don’t get nervous talking in front of people anymore. You know, it doesn’t matter if I go live, to like, audience of you know, thousands and thousands so it’s, it’s, it’s just fun and I find that to be one of the most fun things in my business to constantly help my clients in the group, chats, and the, the group coaching we do. And so, yeah I mean, I think everyone should feel uncomfortable otherwise they’re not really you know, growing, as people. It’s just the matter where you start or what your, your specific challenges are. But I, I can’t remember who said it but you know, the, the treasure you seek is in the cave you haven’t entered right? So it’s always like that. We have always avoided something in our lives, like if there’s someone you would never want to apologize to them, that’s probably the person you need to apologize to the most. So it’s, it’s like, it’s really like backwards thinking and just trying to go in the direction where you feel the most fear and it’s very challenging of course but it’s also extremely rewarding in, in what else is happening.
Jared:
Loved that. What about your life has just changed as a result of this journey that you’ve been on, creating this community, creating this course. What is different now for you?
David:
Yes it’s very, it depends on, at what level. So you know, I was stuck at these jobs where I was working for someone else. It sounds so cliche but that’s really what it was. Then, I was never very good with authority. I was, I just like to do things in my way because I knew it would be much better then. I know I could produce better results if I could just do things in my own way. From a, you know. I, I, I rose, I thought of rising to like, the position where I have teams under me but it was always, always had to compromise. And I think I had this yearning in me, that freedom came before anything else, and it wasn’t the kind of thing that I could live with, it was the kind of thing that I was gonna do something about, and just actively. So, what happened was that, when I was trying to launch my business it was, like I had taken a big program to learn all this stuff, because I, I instantly saw that this, learning the sales and the marketing is way to complicated for me to learn on my own, it’s gonna take too long. I need a mentor, a guide, so I just basically spent as much as I could to get the proper help. But that also meant that I have to work to pay off, and, and you know. So it was kinda like, so I was working at a warehouse for like 12 hours a day, for over a year straight. And, it was tough you know. Because like I used that time to think about what I would do, when I got home. And then as soon as I got home I had like 3 hours to implement, and I had like plan, the whole day, whatever’s gonna do action for action.
So, you know, it would’ve been very easy to just kinda use that as an excuse and go to bed. But, I used that time, and for over a year I just had to make that transition. And it was, it was rough, it’s not easy. And a, and, anyone saying it’s easy to create and sell an online course, I think they’re, they’re, they’re not, they’re not being honest with you. It’s not simple, it’s not easy. But it’s definitely doable, if you really wanna do it and the reward is huge. For me, personally I, I got to finally quit my job. I haven’t, I, I almost a 100% sure I’m never gonna have to go back to a job, work for someone else, like that. I can work when I want, with who I want, where I want, how I want. I get to decide everything in my business. It’s very, and something in that I’m very very passionate about, and also that I find meaningful. Get to help people, I get to see that you know, that joy in their eyes when it finally clicks or when they, they get a win or it’s a, it’s a very rewarding thing from a, from an emotional point of view, from a spiritual point of view. And it just feels like, I’m living my meaning and I’m doing what I’m supposed to be doing.
Jared:
So David, tell me a little bit about where, kind of Kajabi came into the mix for you?
David:
Great, yes, so this is another thing that was a, this is like the biggest, biggest mistake. I’ve said that there’s a biggest mistake for everything right? But it’s such a huge thing when you’re just getting started, is that you’re focusing on the wrong things.
So people focus on their website, their logo, their trying to build a, lot of funnel and they’re trying to over complicate everything and it’s a, there’s just so many ways to lose focus and to, to let go of your main thing. So making sales and creating your course, it’s actually the process itself is very, it’s quiet, straightforward there’s only a couple of different steps.
So this is one of the main things when I started working with clients is that they come in with this idea that this is gonna be so complicated and they're gonna need all these different types of softwares and everything. And they’re gonna have to stitch them all together and, this really really helped me, is when I stop focusing on, on, like trying to find a million different softwares, then trying to put them all together, etc. So when I was looking for an all in one platform, I found Karta and, like, in Kajabi and ClickFunnels and I kinda signed up for the free trials and for me Kajabi was definitely the best. You were the ones that were the most focused on online courses, and it’s just so so so so simple. And the chat support. When I got started, I you know, I must’ve annoyed you each and everyday but, but it was, yeah. It really really paid off and I was so happy that I finally just finds something that was all in one, and I could focus on what I needed to do. So if I didn’t have that, I’ve spent so much time, effort, energy and money on, on different things that didn’t actually matter. So, yeah, Kajabi was, it’s the platform that I recommend to everyone for sure.
Jared:
Tell me like, what’s next for you? Like what’s that vision? Where do you go from here?
David:
Cool, yeah. So, you know, I got my like, life vision and then I got my like, next milestone etc, etc. So, since a couple of weeks back, I’m really really focusing on improving the team management skills and really getting the, the team training going and making sure everyone is doing what they’re supposed to be doing and while enjoying it of course. So, a lot of focus right now on expanding with the team and just growing the community etc.
On the long term, the vision is a, nothing less than to revolutionize the educational system. I mean, I I, I really feel like so many years were wasted for me in this school system that is too rigid and, and isn’t, is not adapted for, for how people learn and for. It really like crushes people you know. And I, and I live in Sweden you know, we have like one of the best education systems ever but it’s just not for everyone. And I could’ve taken that whole experience and thought that I wasn’t, never gonna amount to anything you know. All the teachers saying that I, I was bad at what I did. And I really, I could’ve gone through life with that belief system. That I, I couldn’t do things etc. And, that’s just not true. I, if I can in any way, what I wanna do is contribute to this, to making it a norm that you have an online course, that you, if, like, like it should be normal. That you’re talking with people and like, what’s your online course about? yeah I teach this and I have these people like. Why should we have all these skills and experiences, and ways of helping people and, and take them to our grave. Makes no sense at all. I think that should be completely frictionless, it should be encouraged and it should be normal. If I can, I wanna contribute to that, where that’s the vision I, I’m working towards.
Jared:
That’s great. Well, David you have shared an amazing wealth of knowledge and information that I think, not only current Kajabi customers, but people who are on the fence or people, anyone considering you know, transitioning into the space would get a ton of value. Just to kind of reliving like what you’ve told us today is to provide value to those people. And that is very clearly your mission. So for anyone who’s listening who’s kinda interested in learning a little bit more about you will definitely have this in the show notes. But, also like, how do they get a hold of you?
David:
Great. So, thanks for the opportunity. So, what I would recommend you, if you’re a, if your listening to this and you would like to learn more, then go ahead and learn my community. That’s, that’s the best place to join. So it’s a, you can go to Facebook and search for Online Course Secrets or you can go to my website onlinecoursesecrets.com or I guess you're gonna put the link to the Facebook group as well so click on that and a, and just apply to join, and we’ll take it from there.
Jared:
Awesome. Thank you David.
And with that, I just wanted to say thank you again for tuning in to another episode of the Kajabi Edge podcast. We really do appreciate each and everyone of you. I wanted to send a special shoutout to Bonnie Frank for leaving us writing a review over on apple podcast. Thank you so much for that Bonnie. These reviews really do help us continue to get these amazing hero stories. Up to more and more people. So, if you have a minute after this episode. We would really appreciate if you took the time to do that. So thank you all again for listening and we can’t wait to see you all next week on the Kajabi Edge podcast.
Did this episode help inspire you to start your own online business with Kajabi? If so, head on over to kajabi.com/edge or mention the Kajabi Edge podcast in the where did you hear about us field when signing up on our homepage. Listeners who sign up from our show will receive an additional success call with one of our customer success managers on top of the call, all new customers receive. That’s 2 calls to help guide you along the way to success. So head on over to Kajabi.com/Edge, that’s K-A-J-A-B-I.COM/E-D-G-E and start writing your story.
